Introduces New Features with Better User Experience - Introduces New Features with Better User Experience has been the first mover in establishing a personal finance comparison platform for Pakistani consumers. Since the beginning, Smartchoice has a prime objective to empower each household to make smart personal finance choices and save money and time, while keeping the platform free of cost always.

Making this platform easy to use and feature rich at the same time has always been first tasks in our to-do list. Therefore, after months of hard work by the whole team, has finally launched a new version. The new version is equipped with a better user interface, advanced features, more benefits and enhanced experience for our valued users.

Here are some of our newest features and benefits, but there are more to explore:

Advanced Search to Quickly Find Products

Now you can search your desired personal finance products by product name, provider name or by category name.

For instance, if you are looking to see Bank Alfalah credit card options, simply write “Alfalah Credit Card” and hit search. You get to the result page with all Alfalah credit card listings and information.

Same you can do with broadband, car, health and travel insurance and car financing.

Check out the search on home page

Compare Better with Less Input

The crux of our business is “The Comparison”. A user should compare desired financial product head to head from a pool of providers before going for a final buying decision.

Therefore we put extra effort to make this feature more advanced yet simplified enough to take you to required information in just a few seconds.

We tried to keep it mostly click based with less typing. You can compare multiple products from different providers way better than before.

Try the comparison

Filter Results Specific to Your Need

We understand that you want to see information specific to your requirements. Therefore, we have added filter functionality to keep results as specific as possible.

You can easily filter results by provider name, pricing, coverage, type and more.

Try this out in search result page

Easily Navigate on Mobile Devices

50% of our users come from mobile devices. Therefore, since we started working on a new interface, our top priority was to keep it as mobile friendly as possible to cater our users more efficiently who are coming from mobile and tablet devices.

We have optimized it for each mobile operating systems and different screen sizes. You can use all the features and find information as easily on any mobile device as you do on a desktop computer.

Track Activities with Facebook Login

As we want to keep everything simple and easy to use on our website, therefore rather going for long forms and complicated signup process, we have put just a click signup from your facebook account.

Facebook signup on our website is officially authorized from Facebook. You login into a secure environment with complete information privacy.

After login with facebook, you can keep track of all your past activities, product search, and purchase history and maintain your user profile for future transactions.

Now Compare Credit Card & Car Financing

Smartchoice has offered broadband internet and insurance policies. Now banking products are added into the array to compare and select.

We have partnered with top banks in Pakistan to offer credit card and car financing options. Updated and complete information, compare them, select one and easily apply online.

Experience now, visit

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